QLife Family Clinic

How do you turn the relaunch and dedication of a new facility into a meaningful brand moment?

After 25 years of providing family-centred healthcare, QLife Family Clinic was entering a new chapter with the relaunch and dedication of its new facility in Lagos.

The challenge was to create visibility around the occasion while ensuring the story went beyond the physical opening: communicating what the new facility represented for QLife, its clients and the future of primary healthcare.

The campaign needed to build anticipation, attract attention to the relaunch, generate meaningful media coverage and extend the impact of the ceremony beyond the event itself.

An integrated campaign across the relaunch

• Campaign Strategy
• PR & Media Relations
• Social Media Strategy
• Content Development
• Event Communications
• Stakeholder Communications
• Thought Leadership
• Pre- and post-event amplification

A relaunch story reaching beyond the event

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